ManeLine / Mane Line Hair Care
Close: 10 March 2016
Winning entry by ... Unknown
Mane Line hair care is a new product brand by Skinchanted. We will be using this logo to rebrand our existing “Peek-A-Poo” natural, “nopoo” shampoo alternative. (existing terrible label and product information is available at http://skinchanted.com/products/peek-a-poo-natural-nopoo-shampoo-alternative)
This product is a 100% natural, small-batch, non-foaming shampoo alternative.
Logo will be used on product (which is now packaged in AMBER colored bottles), site product pages and landing pages.
Logo needs to be square and scale down to 2″ × 2″ for the product.
I really look forward to seeing your entries as the brand name should allow for great creativity and some cool logos. Some potential thoughts would be a lion/lioness with a modern hairstyle (though I have no idea how this would look). The logo must be gender neutral and/or attractive to both genders. Incorporating color is highly desired. I won’t limit your palette, but do remember that the labels will be on amber colored bottles and we are selling a natural product so the colors/tones should be complementary to such.
While the brand is “mane line”, it is not a requirement to incorporate a lion, horse, etc but I believe that is likely where we will see the best entries. Additionally, we are not particular to whether “mane line” is 1 word or two. If combined, I would like the L capitalized “ManeLine”.
I think that’s about it! If you have questions or need direction, just ask!
The market we need to target with this is health-conscious men & women. In general, our product sells to women age 20-30, but lately we have really been picking up a lot of sales with younger men. ESPECIALLY those with modern/hipster type hair styles, and we definitely want to push this channel. We also have a slight audience of men using this as a beard wash, so if we can bolster that channel it would be great.
The people who use are product are generally those who are having problems styling their hair the way they want, or are dealing with stripped/damaged hair and are either looking for a better alternative or have heard of “NoPoo” (not my term, it’s an industry term basically for washing your hair without traditional shampoo).
Logosauce Standard Final Art Requirements: Vector artwork in Pantone SPOT, CMYK, RGB and BW versions. Files should be saved in Adobe Illustrator .ai or .eps file formats with all strokes converted to objects and fonts pathed/outlined. Other file formats may be acceptable in exceptional circumstances.