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Likeli Social Discovery App

Competition: #1787
Client: Likeli
Open: 07 May 2015
Close: 23 May 2015

$225.00

Guaranteed Prizemoney

Winning entry by ... KMokanek

Large_likeli_logo_no1

The Brief

Likeli is mobile app that helps users find great relationships (friends, dates, spouse etc.). We score the likelihood of two people’s relationship being successful and allow users to rate relationship outcomes.

One thing to keep in mind is that we find all relationships, not just dates. So do not put too much emphasis on hearts and love.

Our direct competition will be Tinder, Match, Eharmony (currently the friend space has no large competition)

If you look at Tinder’s logo it is not too heavy and can be used with the flame, just the flame, or just the wording. That is an ideal scenario for us as well.

Target Audience

Our target audience is going to be 18-25 year old with a social media presence. (Much like Tinder’s)

Logo Requirements

Logosauce Standard Final Art Requirements: Vector artwork in Pantone SPOT, CMYK, RGB and BW versions. Files should be saved in Adobe Illustrator .ai or .eps file formats with all strokes converted to objects and fonts pathed/outlined. Other file formats may be acceptable in exceptional circumstances.

We want something that can be used on the website, shirts, power points etc.

Comments Rssfeed16x16

Likeli

Likeli:

Thank you for all of the submissions. One thing I am seeing a lot of is heavy logos and fonts. I want it to be a bit lighter and less invasive.

2015-05-08 15:49:11 UTC
Likeli

Likeli:

http://likely2.wpengine.com/

http://mavoice.org/wp-content/uploads/2014/11/Tinder-Logo-298×298.png

http://tvo.org/sites/default/files/google_play_logo1.jpg

https://s-media-cache-ak0.pinimg.com/236x/b4/d8/09/b4d80992f3ac73ddd4e0bd5d5cce7640.jpg

Just a few quick google examples. I just don’t want the font too thick and bold. Simple and clean is preferable.

2015-05-08 17:38:02 UTC
Likeli

Likeli:

Update: Thank you for all of the entries. I like that you guys are making them less heavy and more simplistic. While the text is looking good I have not found a logo that fits us yet. Something that looks clean and would work for a company that meets friends and dates. Once again, even in the imaging simplicity is important. I do not want to overdo it. I do not mind the heart with the check, but it is not something we can use being that it is too closely linked with love.

2015-05-11 14:15:37 UTC
Likeli

Likeli:

Some concepts that have not been tried, but might fit the image of the company.

Magnifying glass (search)
Light bulb – bring light to the industry
Plug – plugged in

These are just random ideas. They may not be any good, but for anyone looking for an idea, I thought I would try and help.

2015-05-12 16:07:43 UTC