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City of Costa Mesa 60th Anniversary

Competition: #1529
Client: rockydog
Open: 27 January 2013
Close: 10 February 2013

$500.00

Guaranteed Prizemoney

Winning entry by ... aderezo

Large_costamesa

The Brief

The logo will be for the 60th anniversary celebration of the City of Costa Mesa, California during 2013.

http://en.wikipedia.org/wiki/Costa_Mesa,_California
http://www.costamesaca.gov/

the city is located in coastal Southern California and represents a vibrant and active culture enhanced by its great proximity to beaches, culture and healthy outdoor lifestyle.
Costa Mesa has historically attracted a free spirit and independently minded entrepreneurial group of individuals that have made the city the great place it is today.

This has resulted in the development of the world renown South Coast Plaza shopping destination
http://www.southcoastplaza.com/
and the adjacent Orange County Performing Arts Center. http://www.scfta.org/home/default.aspx

Our lively youth culture is represented by the unique fact that the majority of surf and action sport lifestyle brands such as Hurley/Nike, Quiksilver, Volcom, RVCA, Paul Frank, Billabong, and many others have either been developed or still reside in the unique Westside Costa Mesa creative and manufacturing area. A unique “Anti-Mall” was created and also thrives to serve the cutting edge arts, fashion and entertainment culture.
WWW.thelab.com
http://thelab.com/january-sobeca-artwalk

We have a February 10 ending to the competetion, however, those entrants that provide some preliminary concepts by Tuesday Jan. 29 will receive priority. We are in a rush…..

Target Audience

We want to embrace all of our residents, however, the majority of our residents are between the ages of 18 and 44 years of age. Our logo should represent our unique heritage but with a decidedly forward thinking, contemporary and bold look.
We have not chosen our official slogan however some ideas are:
“60 and Fabulous”
“The City is 60”
“C/M@60
THECITY@60
THECITY@sixty
Below is a nice example of what New York did for Grand Central.
http://www.freshnessmag.com/2012/03/24/grand-central-terminal-anniversary-logo/
We will use the logo on t-shirts, banners, signs and other co-branding opportunities during 2013.

Logo Requirements

Logosauce Standard Final Art Requirements: Vector artwork in Pantone SPOT, CMYK, RGB and BW versions. Files should be saved in Adobe Illustrator .ai or .eps file formats with all strokes converted to objects and fonts pathed/outlined. Other file formats may be acceptable in exceptional circumstances.

Comments Rssfeed16x16

aderezo

aderezo:

this one is exciting… :D

2013-01-28 01:10:10 UTC
EstweenOnFire

EstweenOnFire:

nice comptitions !!!

2013-01-28 15:59:32 UTC
rockydog

rockydog:

Hello everyone,
I hope to see some more nice designs soon!!
thank you for your submittable so far.

2013-01-29 03:50:44 UTC
rockydog

rockydog:

this will be a very important logo and will be seen by thousands of people this year!!!

2013-01-29 03:51:50 UTC
aderezo

aderezo:

I think everybody is taking their time to post the best proposal, don’t worry I guess

2013-01-29 06:17:45 UTC
EstweenOnFire

EstweenOnFire:

that’s right Aderezo !!!

2013-01-29 18:09:17 UTC
aderezo

aderezo:

hopefully tonight I could submit my logo for this comp, hope to be on time

2013-01-31 08:19:36 UTC
rockydog

rockydog:

Thanks for all your talent. Lots of creativity in these, full of color and fun. However, haven’t seen anything also depicting the historical side of a 60th anniversary – 60 years of heritage moving forward into the future…(e.g. sepia color, calligraphy -creative font treatment, 3D…)
Costa Mesa is in Orange County California but we don’t necessarily want to promote the Orange Groves or the Ocean which is a couple miles away. It is COsta Mesa’s 60th.

2013-02-01 05:54:15 UTC
aderezo

aderezo:

Hello Rockydog, can I have feedback on this one please

http://www.logosauce.com/logos/111474

2013-02-02 17:12:40 UTC
rockydog

rockydog:

thanks for all the great designs.
We want to narrow down and encourage everyone to refine their designs into somewhat more simple graphic elements.
We like the city@sixty graphic from thatguycraig and santi’s design as well.We do not need the images of the oranges or Ferris wheels.
We need something bold and impactful but not too busy.
Great work so far!!!

2013-02-03 04:59:13 UTC
aderezo

aderezo:

@Rockydog

Hey! can I have feed back on this one http://www.logosauce.com/logos/111518
and its versions

thanks hope you like it

2013-02-04 15:53:03 UTC
aderezo

aderezo:

Few participation from client, to be in a rush, just saying

2013-02-06 00:31:15 UTC
rockydog

rockydog:

the reason we suggest a simple, bold design is that the logo will be used mostly on banners and other materials that need to be recognizable from a distance without much special attention to understand the image that announces the 60th anniversary.

2013-02-06 01:52:24 UTC
rockydog

rockydog:

It has just turned Sunday 10th in California so there are 23 more hours!!

2013-02-10 08:52:20 UTC
aderezo

aderezo:

So is Ok, if we still upload proposals?

2013-02-10 16:49:40 UTC
aderezo

aderezo:

So can you if possible consider this one Costa Mesa

2013-02-10 17:18:59 UTC
aderezo

aderezo:

Can I suggest please take a look on this one, Costa Mesa Logo, I just updated

2013-02-10 22:02:01 UTC
duglas

duglas:

Complimenti vivi e sinceri.

2013-02-12 07:30:31 UTC