Close: 22 September 2012
Winning entry by ... Deutsch
Hey LogoSaucers, I’m back with a new logo need – but this time I need something a bit different than I’ve done in the past. We have an up and operating business called Ultimate Consignment (UC) – you can check it out at:
And before you ask, yes, that logo is from LogoSauce as well. ;) We’re working on a sister site to UC called Ultimate List (UL). In a nutshell, it’s very much like a craigslist on steroids – it still keeps the simple and clean process that made craigslist great, but it address all the things that make it suck. While UC will list merchandise on UL, at it’s core UL is open to anyone and everyone who is looking to buy or sell used goods. With UC, our goal is very much about reuse and recycle, and the idea that you can run a business and do some good at the same time. UL has much the same mindset behind it, we just want to make the process that craigslist started and make it better and more modern.
So, from a logo standpoint, it would be nice if the UL logo as synergistic to the UC logo – but it’s not required. Ultimately (haha) if we find a logo that we like that has no relationship to the UC logo, we’ll pick it. And I should also point out that I mean synergistic, not that it is a modification (or contains) the UC logo – if a logo does that, it will have to be pretty amazing to make it. From a style standpoint, I’d prefer something more monochromatic than something with gradients, etc. Black and white is nice but no better than color, so don’t limit yourself on that front. It should be a bit professional and hip, and ideally be clean enough to be able to easily be represented as an icon (ie, 32×32 pixels).
As with my past competitions, I’ll be posting on the main thread around once a week highlighting any submissions that stand out to me, as well as the specific elements that I like or directions that I think might be interesting to go in.
Our audience is the same as the general craigslist user, so probably a bit more women than men, and in the 16 to 34 age range. People from all walks of life, looking for anything from a cheap Frisbee to a high end designer couch.
Logosauce Standard Final Art Requirements: Vector artwork in Pantone SPOT, CMYK, RGB and BW versions. Files should be saved in Adobe Illustrator .ai or .eps file formats with all strokes converted to objects and fonts pathed/outlined. Other file formats may be acceptable in exceptional circumstances.