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The League of Extraordinary Brands

Competition: #1197
Client: Digger
Open: 17 April 2011
Close: 27 April 2011

$0.00

Guaranteed Prizemoney

Winning entry by ... Davidoff

Large_92275

The Brief

The League of Extraordinary Brands™ (abbreviated to LXB) is a new charitable organization of brands who have a social conscience.

LXB will be a, by invitation, group of brands that emerges in times of need to assist communities and small business get back on their feet after major disasters. LXB members will assist communities in need of assistance in any way they can but typically through free or heavily discounted services/products and participation in LXB fundraising campaigns.

Right now with the Earthquake disasters in Christchurch, NZ and in Japan, the time is right for the LXB to emerge.

We are not offering any prize-money or reward. Your reward will be membership of the league and knowing that you are doing work for the social good.

The style we are looking for is probably comic book super hero style but with a old world english gentleman’s club feel. The LXB is a semi-clandestine “club” that emerges and gathers only occasionally.

We want the brand to look like it has been established for some time. Hence the Latin tagline. We’re thinking script or hand drawn text (provided legible) and muted traditional colours.

We like the look of

but with better legibility. Or

or

or a brighter more comic/superhero look.

The LXB is a little bit low key/subtle. Honour, a social conscience and a desire to make a difference is important to member Brands.

The tag line/motto is “Facta non Verba” (Deeds, not words" or “Actions speak louder than words”)

Will be used on stationery, website, etc.

Need a logo/logotext with the full text “The League of Extraordinary Brands” and a version with the abbreviated version “The LXB

There’s nothing on offer here as payment other than the knowledge your doing it for a good cause and your work will be exposed to many many top brand co’s, ceo’s and branders.

Comments Rssfeed16x16

Digger

Digger:

Disclosure: Logosauce’s parent co, e-see is a founding member of The LXB.

2011-04-17 22:51:10 UTC
Digger

Digger:

Designers should be careful NOT to copy logos or identity from “The Extraordinary League of Gentleman” (or “LXG”)

2011-04-19 21:50:25 UTC
Digger

Digger:

Extended a couple of days

2011-04-25 11:13:11 UTC
Ryu

Ryu:

I think its great that so many people have entered this when theres no cash involved… It proves that we are not all here for the money! well done all…

2011-04-27 12:03:36 UTC
Digger

Digger:

Check out the winning logo in action at theleagueofextraordinarybrands.org

2011-05-12 22:08:56 UTC